Here’s a quick example of how a major organisation can use social media to connect with people simply, directly and honestly: Mark Scott, Managing Director of Australia’s public broadcaster regularly communicates with ‘followers’ through Twitter. A few minutes ago, he send this out:
abcmarkscott Amazing wild weather pics sent in by ABC listeners . Nana Glen shot an artwork. http://bit.ly/2h0yIW #nswstorm
Direct communication with the head of the firm using Twitter.
Filed under: Media Strategy, Online Marketing, Public Relations, Social Media, digital media | Tagged: ABC, digital media, Mark Scott, PR, Public Relations, Twitter
